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Shopify Reports 7× Surge in AI-Driven Traffic

Shopify says artificial intelligence (AI) is now driving record levels of shopping activity, with traffic to its merchants’ stores up sevenfold since January and AI-attributed orders rising elevenfold, claiming it marks the start of a new “agentic commerce” era. Shopify’s AI Milestone Announced Alongside Strong Financials These latest figures were unveiled on 4 November 2025 during Shopify’s […]

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Amazon Targets Perplexity Over AI Shopping Assistant Comet

Amazon has accused AI startup Perplexity of illegally accessing its e-commerce systems through its agentic shopping assistant, Comet, marking one of the first major legal tests of how autonomous AI tools interact with major online platforms. Perplexity and Comet Perplexity is a fast-growing Silicon Valley AI company valued at around $18 billion and known for

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Microsoft’s Fake Marketplace Reveals AI Agents Still Struggle

Microsoft has built a synthetic online marketplace to stress test AI agents in realistic buying and selling scenarios, but the early results appear to have revealed how fragile even the most advanced models remain when faced with complex, competitive environments. Why Microsoft Built A Fake Marketplace Magentic Marketplace is Microsoft’s new open source simulation environment

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Company Check : Microsoft’s ‘Humanist Superintelligence’ For Medical Diagnosis

Microsoft has launched a new research division called the MAI Superintelligence Team, aiming to build artificial intelligence systems that surpass human capability in specific fields, beginning with medical diagnostics. AI For “Superhuman” Performance in Defined Area The new team sits within Microsoft AI and is led by Mustafa Suleyman, the company’s AI chief, with Karen

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Sustainability-in-Tech : UK’s First Renewable-Powered Sovereign AI Cloud

Argyll Data Development has signed a landmark deal with AI infrastructure company SambaNova to build the UK’s first sovereign AI cloud in Scotland, powered entirely by renewable energy, marking a major step towards sustainable data sovereignty and low-carbon artificial intelligence. Who Is Behind The Project? Two companies from opposite sides of the Atlantic are joining

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Brands Pay To Be Recommended By AI, Not Google

The Prompting Company has raised $6.5 million to help businesses get mentioned in AI-generated answers from tools like ChatGPT, Gemini, and Claude, signalling a major shift in how people now discover products online. Who Is The Prompting Company? The Prompting Company is a young, Y Combinator-backed startup (Y Combinator is a Silicon Valley startup accelerator)

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